Who owns woodchuck

Still, Woodchuck remains the second-biggest cider maker in the country, Rowell said. It ferments 10 million gallons of apple juice annually. Before Boston Beer Co. There are more than twice as many people drinking cider now than there were a few years ago. But not the best known, as Rowell found out when he commissioned a somewhat sobering market study.

Cerniglia was making apple wines before experimenting with hard cider. Many of the apple trees in the country were planted specifically to supply the cider industry and did not make for good eating apples. News in Brief: Bread Loaf and Marriott students staying for Thanksgiving break required to move onto campus.

By Bea Parr November New Covid vaccination site opens in Middlebury to increase vaccine accessibility. By Jacqueline Qiu November The package will remain the same, but the liquid will regularly change. The liquid will change every 90 days, because no one wants to see the same show again and again.

Consumer options at the premium price point have been limited. Cider sales are 10 times greater now than they were in , according to data collected by Nielsen , a market research firm.

Alcohol consumption per capita has stayed the same, which means cider sales are cutting into the beer, wine and spirits market. That trend is expected to continue into next year. About two-thirds of consumers to years old are seeking to reduce their overall alcohol consumption, according to Nielsen data, and cider typically has a lower alcohol content than beer and hard seltzer.

Cider is also gluten-free, unlike beer. It poses an attractive alternative for some health-conscious drinkers, although others are turned away by its high-calorie content. Overall growth has slowed in recent years, with smaller cider brands breaking into the market. Producers are also still working out how to guarantee affordable production of cider apples, which has posed a challenge since the cider boom began about a decade ago.

Apples used for cider need to have the right balance of sugar, to promote fermentation, and tannins, which add the distinct bitter flavor. Still, hard cider showed a surprising resilience during the peak of the pandemic.

The company is in Vermont. Want to stay on top of the latest business news?